VentureBeat: How 3D Location is Completing the Picture in Location-Based Apps

For the first time, geolocation technology enables accurate vertical location at scale – so accurately that it can pinpoint what floor you’re on in a skyscraper. Join VB’s Dean Takahashi and others to learn about the opportunities 3D geolocation is unlocking, from mobile apps to gaming and more in this VB Live event.

Register here for free.

“2D geolocation has been critical for generally locating people and things in spaces, but it has key limitations,” says Chris Gates, SVP of corporate development and strategy at NextNav. “As you go up levels in structures and begin to work in more complicated environments with vertical separation — even a bridge — significant location ambiguity emerges.  2D location is a starting point, but it’s incomplete and we no longer have to live with the limitations imposed by ‘flat’ technologies.”

About 84% of the U.S. population lives in an urbanized area, according to the U.S. census, Gates says. In those urbanized areas where altitude dimension has been lacking, people have had incomplete location experiences. Despite the vast value that 2D has brought, it’s only the tip of the iceberg.

Read more on VentureBeat